In today’s fiercely competitive business landscape, demand forecasting has emerged as a crucial aspect for companies striving to maintain their edge and stay ahead of industry innovations. The ability to predict customer demands is more important than ever, as poor forecasting can leave businesses lacking the resources, while accurate and timely forecasts enable optimal productivity…
Amazon is using generative artificial intelligence to help users for finding the right product. Amazon recently started testing a feature in its shopping application that uses Generative AI to summarize reviews given by consumers on some products. It provides a brief summary of what shoppers liked and not liked about the product, along with a mention…
Email marketing is an essential tool for any successful B2B lead generation strategy. With the power of email automation, businesses can easily reach their target audience, build relationships with potential customers, and nurture leads until they are ready to make a purchase. Email marketing has been a crucial tool for businesses to communicate with their…
Marketersas business leaders Consumer expectations are rising, competition keeps growing, and channels continue multiplying. The only way for companies to stay relevant and overcome these challenges is through genuine business transformation. Business transformation offers the opportunity for companies to “rethink their business and operating models to deliver breakthrough value,” according to Deloitte’s recent report “Thinking…
